# Intellizence Trigger Codes Reference

## Trigger Codes Reference

This page provides a categorized list of all **Intellizence Trigger Codes** used to filter curated news signals about company events. Use these codes in the `triggerCodes` parameter of the API request.

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### 🧩 Mergers & Acquisitions

* `KW_518`: Merger & Acquisition
* `KW_519`: Divestment
* `KW_520`: Spin-off
* `KW_534`: Going Private
* `KW_535`: Buyout
* `KW_666`: Merger & Acquisition Termination\
  \
  **Trigger** **Codes:** “KW\_518”, “KW\_519”, “KW\_520”, “KW\_534”, “KW\_535”, “KW\_666”

### 👥 Leadership/Management Changes

* `KW_502`: Executive Change
* `KW_536`: Organizational Restructuring
* `KW_591`: Executive Appointment
* `KW_741`: Executive Demise

**Trigger** **Codes:** "KW\_502", "KW\_536", "KW\_591", "KW\_741"

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### 💰 Fundraising & Investment

* `KW_514`: Fundraising
* `KW_708`: Investment

**Trigger** **Codes:** "KW\_514", "KW\_708"

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### 🏛️ Initial Public Offering (IPO)

* `KW_516`: Initial Public Offering

**Trigger** **Codes:** "KW\_516"

### 🌍 Business Expansion

* `KW_527`: Business Expansion
* `KW_529`: Hiring
* `KW_640`: Branch/Store Opening
* `KW_713`: Relocation

**Trigger** **Codes:** "KW\_527", "KW\_640", "KW\_713", "KW\_529"

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### 📊 Financial Results & Outlook

* `KW_510`: Financial Result
* `KW_583`: Executive Statement
* `KW_688`: Business Outlook & Projections

**Trigger** **Codes:** "KW\_510", "KW\_583", "KW\_688"

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### 🚀 Product & Service Launch

* `KW_521`: New Product Launch
* `KW_566`: New Service Launch
* `KW_642`: Product Shutdown

**Trigger** **Codes:** “KW\_521”, “KW\_566”, “KW\_642”

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### 🔬 Innovation & Initiatives

* `KW_801`: New Initiatives and Programs
* `KW_802`: Experiments / Trials / Pilots

**Trigger** **Codes:** "KW\_801", "KW\_802"

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### 🤝 Partnerships & Joint Ventures

* `KW_512`: Alliance & Partnership
* `KW_513`: Joint Venture

**Trigger** **Codes:** "KW\_512", "KW\_513"

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### 📉 Layoffs & Cost-Cutting

* `KW_528`: Downsizing (Layoff)
* `KW_687`: Cost-Cutting

**Trigger** **Codes:** “KW\_528”, “KW\_687”

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### ⚖️ Bankruptcy & Business Shut-down

* `KW_584`: Bankruptcy
* `KW_586`: Business Shut-down
* `KW_641`: Branch/Store Closing

**Trigger** **Codes:** "KW\_584", "KW\_586", "KW\_641"

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### 🏅 Awards & Recognition

* `KW_532`: Awards & Recognition
* `KW_610`: Certification

**Trigger** **Codes:** "KW\_532", "KW\_610"

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### 📢 Advertising & Marketing

* `KW_143`: Advertisement / Branding / Campaign
* `KW_533`: Promotion & Sale
* `KW_709`: Re-branding / Re-naming

**Trigger** **Codes:** "KW\_143", "KW\_533", "KW\_709".

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### 🧲 Customer Acquisition / Sourcing

* `KW_556`: Customer Acquisition / Growth
* `KW_571`: Sourcing & Procurement

**Trigger** **Codes:** "KW\_556", "KW\_571".

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### 👎 Customer Churn

* `KW_647`: Customer Loss / Growth Decline

**Trigger** **Codes:** "KW\_647".

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### 💲 Pricing

* `KW_14`: Pricing

**Trigger** **Codes:** "KW\_14".

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### ⚖️ Legal

* `KW_526`: Lawsuit / Judgment / Settlement
* `KW_711`: Copyright / Patent / Trademark Dispute

**Trigger** **Codes:** "KW\_526", "KW\_711".

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### 🏛️ Regulatory

* `KW_522`: Regulatory Approval
* `KW_523`: Regulatory Investigation
* `KW_585`: Legislation & Regulation
* `KW_613`: Regulatory Ban & Enforcement
* `KW_699`: Regulatory Settlement

**Trigger** **Codes:** "KW\_522", "KW\_523", "KW\_585", "KW\_613", "KW\_699"

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### 📚 Research & Publications

* `KW_589`: Research & Publications

**Trigger** **Codes:** "KW\_589".

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### 🕵️ Scandals, Rumours, Activism

* `KW_654`: Scandals & Frauds
* `KW_665`: Rumour & Speculation
* `KW_678`: Shareholder Activism

**Trigger** **Codes:** "KW\_654", "KW\_665", "KW\_678".

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### 🔐 Security Breaches & Outages

* `KW_530`: Security Breach & Vulnerability
* `KW_601`: Outage

**Trigger** **Codes:** "KW\_530", "KW\_601"

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### 🧑‍🏭 Employee/Labor Dispute

* `KW_677`: Employee Dispute & Strike

**Trigger** **Codes:** "KW\_677"

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### 🌪️ Accidents & Disasters

* `KW_531`: Natural Disaster
* `KW_616`: Industrial Accident & Disaster

**Trigger** **Codes:** "KW\_531", "KW\_616".

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### ⚠️ Recalls & Disruptions

* `KW_524`: Recall
* `KW_673`: Project & Operations Status
* `KW_700`: Production Cut
* `KW_737`: Supply Chain Disruption

**Trigger** **Codes:** "KW\_524", "KW\_673", "KW\_700", "KW\_737"